agency_ Proximity
client_ Samsung
year_2019

New Galaxy Z Flip


Samsung wanted to launch its new smartphone model together with its star celebrity: Blanca Suárez.
A modern, surprising and glamorous phone, very different from its competition.
Like this smartphone, Blanca's glamor is not what everyone expects.
















Global Chief Creative Officer_ Eva Santos
Creative Director_ Ramon Caba
Copy_ Guillem Gutiérrez & Edu Escudero
Art Director_ Juan Cantero & Laia Prades


Production Company_ CANADA
Director_ Nur Casadevall




If you want to know more:

︎ laiaprades@gmail.com

︎ +34 639 51 50 37